Analytics have become an organizational must-have in recent years, and for good reason. Data analysis lets you understand the “why” – and not just the “what” – of any given situation.

With Survey & Ballot Systems’ (SBS) advanced analytics, you can measure and track electronic voting responses, gaining valuable insight into not only who voted, but how and why. Similar to the U.S. Census Bureau, which obtains voting data to identify voter characteristics and discover what the American people truly care about, your organization can dive deep into advanced reports that spell out what’s on the mind of your members.

While it’s easy to measure electronic voting app responses, it’s much more valuable to understand the meaning behind it. This not only helps organizations improve themselves but also make strategic, data-driven decisions to ensure future elections function in the most efficient, effective manner possible.