What are embedded login links and how do they work?

Embedded login links are secure authentication methods that allow members to access election ballots directly from your organization's website or member portal without requiring separate login credentials. When a member is already authenticated in your system, our technology creates a secure, encrypted token that automatically logs them into the election ballot when they click the embedded link. This eliminates password barriers and creates a seamless voting experience that significantly increases participation rates.

How secure are embedded login links?

Embedded login links incorporate multiple security measures to ensure election integrity. Each link uses encrypted, one-time-use tokens that expire after use or within a short timeframe. The system verifies member identity through your existing authentication system, creates a secure handshake between platforms, and maintains comprehensive audit logs of all access attempts. This approach meets or exceeds industry security standards while simplifying the user experience.

How much can embedded login links increase voter participation?

Organizations implementing embedded login links typically see participation increases of 30-60% compared to traditional election methods. By eliminating the friction of separate logins and passwords, members are significantly more likely to complete the voting process. This is especially impactful for organizations with active member portals where users regularly conduct other business, as it integrates voting seamlessly into their existing digital interactions.

What types of organizations benefit most from embedded login links?

Organizations with established member portals or websites with authentication systems benefit most from embedded login links. This includes credit unions, electric cooperatives, associations with member-only resources, and organizations where members regularly log in to access services. The technology is particularly valuable for organizations that have struggled with election participation rates or those seeking to integrate governance activities into their existing digital member experience.

How difficult is it to implement embedded login links with our existing systems?

Implementation complexity varies depending on your existing systems, but SBS has experience integrating with a wide range of platforms. Our technical team works directly with your IT department or website provider to create the necessary connections. We provide comprehensive documentation, sample code, and dedicated support throughout the implementation process. Most integrations can be completed within 2-4 weeks, and we offer testing environments to ensure everything works correctly before your election goes live.

Can embedded login links work with single sign-on (SSO) systems?

Yes, embedded login links are fully compatible with single sign-on (SSO) systems including SAML, OAuth, and other industry-standard authentication protocols. In fact, organizations using SSO often experience the smoothest integrations as these systems are designed for secure cross-application authentication. Our technology works as an extension of your existing SSO infrastructure, creating a seamless authentication flow from your portal to the election ballot.

How do embedded login links affect the overall election experience?

Beyond increasing participation rates, embedded login links create a more cohesive digital experience for your members. The election feels like an integrated part of your organization's online presence rather than a separate system. Members appreciate the simplicity of one-click access, resulting in higher satisfaction scores and fewer support requests. The streamlined process also enables you to promote elections more effectively within your existing digital communications and member portal, creating multiple convenient access points.

Online Voting Embedded Login Links

Make Voting Easy With One-Click Accessibility

Online voting should be easy. At SBS, we make online voting accessible with auto login links sent to your voters' emails. The function is simple. When your voters click the link in their email, they're immediately directed to our online platform where they can submit their vote — no login necessary.

Making sure everyone is heard is critical to your organization. When participation is simple, your members can trust the results reflect a collective representation of your entire organization.

There are two major benefits to embedded login links:

Increased participation: When voters have to jump through hoops to submit their ballots, they're less likely to participate. Online voting on its own is an excellent way to make voting more accessible, but adding more steps like, entering a username and password, can stand in the way. Voters may not remember the passwords, face additional steps to reset, and end up opting out entirely due to the inconvenience. With one-click login, voting takes seconds.

Reduced member inquiries: A confusing voting process will lead to more questions for your administrators. Forgotten passwords and challenges with logging in lead to more frustration and limited voter participation. Our auto login links streamline the process so your administrators can focus on more important tasks while every voter can effortlessly participate in sharing their thoughts.

Frequently Asked Questions

Basics

What are embedded login links?

Embedded login links are secure, personalized links sent directly to a voter’s email. Survey & Ballot Systems (SBS) uses these to give voters "one-click" access to their ballot without requiring a username or password.

Why use these links for an election?

They are designed to expand participation by removing common hurdles, such as forgotten passwords or complex login steps. SBS provides these links to simplify the voting journey and drive higher turnout.

How are embedded login links different from standard logins?

Unlike standard logins that require voters to enter a username and password, embedded login links provide each voter with a unique, personalized link. When a voter clicks their link, they’re taken directly to their ballot - no credentials to remember and no extra steps for a faster, more intuitive experience.

Who manages the setup of these links?

The SBS team handles the technical implementation and distribution of the links. This reduces the administrative load on your organization and ensures the links are correctly mapped to your voter data.

Key Features

How do voters use an embedded login link?

A voter simply clicks the link within their election email or reminder. The link directs them immediately to their specific ballot, allowing them to vote in seconds.

Do voters need to set up an account first?

No. Survey & Ballot Systems (SBS) designs this solution so that no account setup or registration is required by the voter, eliminating the need for them to remember another set of credentials.

Can these links be used in reminder emails?

Yes. SBS can include these embedded links in both initial voting invites and follow-up reminders to ensure voters always have an easy way to access their ballots.

Security & Compliance

Are embedded login links secure?

Yes. Every link created by Survey & Ballot Systems (SBS) is unique to the individual voter, ensuring only the intended recipient can access their ballot and that each voter can submit only one vote.

How is voter privacy protected?

SBS utilizes secure TLS encryption and adheres to strict SOC 2 data privacy guidelines. These protocols ensure that member data and login access remain protected throughout the entire election process.

Collaborate With SBS for Your Next Election

SBS offers user-friendly voting solutions that encourage voter participation for organizations of all sizes. While our combination elections can lead to impressive voter turnout, add-on options like embedded login links can streamline your election further. Get in touch with us today to design your election.